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	<title>The SpiderGroup Blog &#187; google</title>
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		<title>Google Chrome OS Tablet (Built By HTC) &#8211; ready for November release</title>
		<link>http://www.spidergroup.com/blog/2010/08/google-chrome-os-tablet-built-by-htc-ready-for-november-release/</link>
		<comments>http://www.spidergroup.com/blog/2010/08/google-chrome-os-tablet-built-by-htc-ready-for-november-release/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 11:54:02 +0000</pubDate>
		<dc:creator>Tom Parker</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[blackberry blackpad]]></category>
		<category><![CDATA[christmas present]]></category>
		<category><![CDATA[chrome OS]]></category>
		<category><![CDATA[chrome OS tablet]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google smart pad]]></category>
		<category><![CDATA[googleOS]]></category>
		<category><![CDATA[iPad killer?]]></category>
		<category><![CDATA[Smart Pad]]></category>
		<category><![CDATA[SME smart pad]]></category>

		<guid isPermaLink="false">http://www.spidergroup.com/blog/?p=453</guid>
		<description><![CDATA[For those of you eagerly awaiting an Apple iPad on Christmas morning, or indeed any other time in the coming months, you may want to hold your horses slightly and assess the other options, as news emerges that Google is bringing a Chrome OS tablet to the table on 26th November. Sources state that the device [...]]]></description>
			<content:encoded><![CDATA[<p>For those of you eagerly awaiting an Apple iPad on Christmas morning, or indeed any other time in the coming months, you<img class="size-full wp-image-454 alignright" src="http://www.spidergroup.com/blog/wp-content/uploads/google-chrome-os-tablet-concept-web-apps-300x213.jpg" alt="" width="199" height="146" /> may want to hold your horses slightly and assess the other options, as news emerges that Google is bringing a Chrome OS tablet to the table on 26th November.</p>
<p>Sources state that the device is being built by HTC, similarly to the Nexus One, and that it is most definitely real. The apparent plan is for Google to launch the tablet in the USA in conjunction with Verizon, which is no surprise considering their tight relations of late.</p>
<p>The price point is yet unknown, though it is expected to be heavily subsidised by Verizon and as for the release date, well being Black Friday, the busiest shopping day on the American calendar, it will come as no surprise if it turns out to be entirely true and fruitful for Google.</p>
<p>Specs are also unknown for sure at this point, though it is expected to feature:</p>
<ul>
<li>NVidia’s &#8216;Tegra 2&#8242; platform</li>
<li>2Gb of RAM a minimum</li>
<li>32Gb SSD</li>
<li>1280×720 multi touch display</li>
<li>WiFi and 3G connectivity</li>
<li>GPS, Bluetooth</li>
<li>Webcam</li>
<li>and perhaps a multi-format memory card reader for expandable storage.</li>
</ul>
<p>If the Nexus One is anything to go by, then perhaps this is a device really aimed at the geek in you, as opposed to the more widespread appeal of buying an Apple iPad for Christmas, but it could also inspire innovation and development of the Chrome OS platform like the Nexus One did for the Android mobile phone manufacturers.</p>
<p>Would you be interested in getting a non-Apple tablet? Have you been waiting for a Chrome OS tablet device (perhaps one that looked like the concept images shown on this page) or would you be just as happy with an Android tablet? Are Google making a mistake in having two separate OS platforms for their mobile devices?</p>
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		<title>IPv6 &#8211; yes it is actually coming and Google are ready.</title>
		<link>http://www.spidergroup.com/blog/2009/04/ipv6-yes-it-is-actually-coming-and-google-are-ready/</link>
		<comments>http://www.spidergroup.com/blog/2009/04/ipv6-yes-it-is-actually-coming-and-google-are-ready/#comments</comments>
		<pubDate>Tue, 28 Apr 2009 14:38:07 +0000</pubDate>
		<dc:creator>SpiderGroup Blog</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[ipv4]]></category>
		<category><![CDATA[ipv6]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://www.spidergroup.com/blog/?p=160</guid>
		<description><![CDATA[Last week Google performed a song and dance about IPv6, whilst the rest of the IT industry remains generally unfazed&#8230; Uptake of IPv6 is low, despite predictions that IPv4 numbers will become used up in as little as two years. A recent survey by the Internet Society found that many within a small sample of [...]]]></description>
			<content:encoded><![CDATA[<p>Last week Google performed a song and dance about IPv6, whilst the rest of the IT industry remains generally unfazed&#8230;</p>
<p><span id="more-160"></span><strong></strong></p>
<p>Uptake of IPv6 is low, despite predictions that IPv4 numbers will become used up in as little as two years. A recent survey by the Internet Society found that many within a small sample of internet industry heavy hitters reckoned IPv6 uptake was being driven more by fashion than a strong business case.</p>
<div id="article-mpu-container">
<div id="ad-mpu1-spot" class="ad-now" style="width: auto; height: auto;">
<div id="ad-mpu1">That&#8217;s far from a universal view, with Google amongst the strongest proponents of early adoption of the next generation internet technology.</div>
</div>
</div>
<p>A team of Google engineers has worked on an IPv6 transition project on a part-time basis for about 18 months. The work means that the majority of the search engine giant&#8217;s applications and services have supported IPv6 since January. Google Maps IPv6 support was added last month.</p>
<p>&#8220;We can provide all Google services over IPv6,&#8221; Google network engineer Lorenzo Colitti said during a panel discussion at a meeting of the Internet Engineering Task Force (IETF) last week.</p>
<p>Google engineers took IPv6 from the development of network architecture blueprints and software engineering work, through a trial phase, until Google made IPv6-based services publicly available. The project used 20 per cent of a team of Google engineers&#8217; time between July 2007 until its completion in January 2009.</p>
<p>Putting together a pilot IPv6 network &#8220;was not expensive&#8221; nor particularly difficult, according to Colitti, who advised organisations to roll out next-generation IPv6 networks in stages. Colitti said that moving to IPv6 reduces the infrastructure and support costs associated with piece-meal upgrades to existing IPv4 systems, such as the addition of additional layers of Network Address Translator kit. NAT equipment allows multiple internet-connected devices to present the same IP address.</p>
<p><strong>Chicken and Egg</strong></p>
<p>Google recently hosted a conference for IPv6 implementers, shortly after the ad aggregator published a manifesto on why IPv6 was a significant technology.</p>
<blockquote><p>By expanding the number of IP addresses &#8211; enough for three billion addresses for every person on the planet &#8211; IPv6 will clear the way for the next generation of VoIP, video conferencing, mobile applications, &#8220;smart&#8221; appliances (Internet-enabled heating systems, cars, refrigerators, and other devices) and other novel applications.In a <a href="http://www.rti.org/pubs/IPv6_cost-benefit.pdf" target="_blank">report</a> prepared for the National Institute of Standards &amp; Technology in 2005, RTI International estimated annual benefits in excess of $10 billion.</p>
<p>Unfortunately, IPv6 presents a classic chicken-and-egg problem. The benefits of any one network operator, device vendor, application and content provider, or Internet user adopting IPv6 are limited if there is not a critical mass of other adopters. As a result, adoption lags.</p></blockquote>
<p>Despite this enthusiasm (from Google at least) only a minority of organisations, admittedly very significant players including the US federal government, engineering services firm Bechtel, UK academic network JANET and err&#8230; <a href="http://thepiratebay.org/blog/146" target="_blank">The Pirate Bay</a>, have embraced the next-generation Internet protocol.</p>
<p>Original Article Source: <a href="http://www.theregister.co.uk/2009/04/03/ipv6_analysis/" target="_blank">The Register</a></p>
<img src="http://www.spidergroup.com/blog/?ak_action=api_record_view&id=160&type=feed" alt="" />]]></content:encoded>
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		<title>The key to a successful website &#8211; Plan your content!</title>
		<link>http://www.spidergroup.com/blog/2008/12/the-key-to-a-successful-website-plan-your-content/</link>
		<comments>http://www.spidergroup.com/blog/2008/12/the-key-to-a-successful-website-plan-your-content/#comments</comments>
		<pubDate>Mon, 01 Dec 2008 17:05:44 +0000</pubDate>
		<dc:creator>SpiderGroup Blog</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[accessibility]]></category>
		<category><![CDATA[Design Costs]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[page rank]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web design]]></category>

		<guid isPermaLink="false">http://www.spidergroup.com/blog/?p=68</guid>
		<description><![CDATA[I have been involved in website development for over ten years, from code monkey to project manager and even the poor mug who wants a snazzy new website but doesn&#8217;t quite realise what he&#8217;s getting himself into! Today you can go online, find a nice template, pay pennies, plug in some content and by the [...]]]></description>
			<content:encoded><![CDATA[<p>I have been involved in website development for over ten years, from code monkey to project manager and even the poor mug who wants a snazzy new website but doesn&#8217;t quite realise what he&#8217;s getting himself into!</p>
<p>Today you can go online, find a nice template, pay pennies, plug in some content and by the end of the day you have a great new website that you can show off to your friends and colleagues. You can have flashy animations, interactive blogs and integrated email web forms, all without needing an ounce of knowledge about web design.</p>
<p>&#8220;So what&#8217;s the problem?&#8221; I hear you say&#8230;.</p>
<p><span id="more-68"></span></p>
<p>Well, there is a world of difference between developing a website and developing a <em>successful</em> website, all depending on the measure of success. If you want to write a short story, show it to your family and friends and get a pat on the back then you&#8217;re probably going to succeed. If, however, you want to win the Booker Prize and sell a million copies, well then you&#8217;re going to need some help and the process is going to be a lot more involved.</p>
<p>There are five key elements to building a successful website:</p>
<ol>
<li>Clearly plan and define your objectives &#8211; What constitutes success</li>
<li>Plan and produce your content &#8211; This will define what people do when they visit the site and help it get found in the first place</li>
<li>Design your site &#8211; everyone knows this bit!</li>
<li>Launch your site, measure and reiterate &#8211; learn from your visitors and adapt ths site accordingly</li>
<li>Market your site &#8211; Give it a bit of PR, also called off-page SEO (search engine optimisation)</li>
</ol>
<p>In this first article I&#8217;m going to focus on developing the site content because in my experience this is the least understood and most important process in website development.</p>
<p>This is really a guide to create effective content for your website, maximising your website ranking in Google, improving accessibility and making the initial development of your site more efficient.</p>
<h2>Page Title</h2>
<p>This appears on the blue bar at the top of your browser window and should bear relevance to both the website and the page the visitor is on. When someone searches Google, this will be the link which takes the visitor to your webpage. The title of the BBC News page for example is: BBC NEWS | News Front Page</p>
<h2>Page (META) Description</h2>
<p>The page description is not visible on the webpage but it provides search engines such as Google with a brief description of the content on the page. This description will appear under the link in the Google search results and should only be 120 characters long. Search Google for ‘news’ and you will see the BBC News page with the following description:  Visit BBC News for up-to-the-minute news, breaking news, video, audio and feature stories. BBC News provides trusted World and UK news as &#8230;</p>
<h2>Page (META) Keywords &amp; Phrases</h2>
<p>These are no longer used by Google but it is very important to put yourself in the mind of you customers or target audience and think about which words they might search for to find this page of your website. Note down these keywords as they will be key to optimising your website later.</p>
<h2>Content Heading 1</h2>
<p>Each page needs a big bold primary heading which instantly and accurately sets the expectation to the visitor about what they can expect to find on this page. This may be the page title or may be part of the page description but either way it should be relevant to the page content and may contain one of your primary keywords.</p>
<h2>Content Heading 2</h2>
<p>If you have multiple paragraphs of text on the page you may want sub headings (or secondary headings) to break up the content and help signpost the visitor to the right information. Google likes these almost as much as the primary heading and are very useful for visually impaired visitors who might be using screen-readers to surf the site.</p>
<h2>Content Paragraph Intro</h2>
<p>The introduction paragraph needs to be short, sweet and clearly visible to the visitor, this is arguably the first time you really engage with your audience so make the most of it.</p>
<h2>Content Paragraph Normal</h2>
<p>Most of the informational content on your page will be text based and will fall under this category – a normal paragraph of text. Google loves this and if you follow these tips you will almost certainly rank well in Google:</p>
<ol>
<li>Keep it clear and concise</li>
<li>Remove unnecessary words while maintaining the ‘personality of your site’</li>
<li>Keep on topic – use your key words and keep the content relevant to the title and description</li>
<li>Break up the content – use sub headings to structure the paragraphs into appropriate segments</li>
<li>Keep it simple, reference diagrams for complicated concepts</li>
</ol>
<h2>Content Image</h2>
<p>Well used images, photos, graphics or diagrams are great for visitors, they attract the eye and can be the difference between a visitor staying on the page or bouncing away as fast as possible. They must be used wisely however as search engines and screen-readers cannot see images – you must label them carefully to help Google understand what they show.</p>
<ol>
<li>Keep file sizes to a minimum so they appear instantly and don’t keep the visitor waiting</li>
<li>Make the name of the image file relevant to the image itself</li>
<li>ALWAYS put a brief description of the image in the ALT tags</li>
<li>Use the same text you put into the ALT tags into the TITLE tags</li>
</ol>
<h2>Content Image (Alternative Text) Title</h2>
<p>Alt tags are critical for Search engines and Screen readers, they are the text based interpretation of the image and the only reference Google will have to what the image portrays. Think of these as Image ‘Labels’ and make sure you label every image you acquire for your content.</p>
<h2>Conclusion</h2>
<p>If you adhere to these principals for every single page then Google will take great pleasure in indexing your site, your page rank will be better off and people will start finding your site. This is the first step and it&#8217;s now down to the appeal of the content and design to take your visitors on a journey that will meet those success factors you identified right at the start.</p>
<p>It may sound like a lot of work and I&#8217;m not going to lie to you, it is and unfortunately the only person who can put all this content together is you! Having said this, by following these guidelines from the outset, you can save days of your own time later, you will save money on design (IF YOU DO THIS FIRST), your site will already be optimised and you should have a steady flow of visitors, allowing you to test and measure how well your content is received.</p>
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