June 18, 2018

SpiderGroup and Marketing Masters Announce official Merger

By SpiderGroup

MAY 2018

SpiderGroup today announce the merger with Marketing Masters a leading Healthcare Telemarketing specialist agency today.

SpiderGroup provides services to over 200 clients nationwide. The company was founded in 2002 and specialises in Digital Marketing, Web Design and Managed IT service provision in a variety of sectors including healthcare, retail, hospitality, manufacturing and professional services.  SpiderGroup is also a Microsoft gold partner, a Microsoft Direct CSP and a Google certified agency.

Marketing Masters, founded in 2003, provides Telemarketing Solutions to the Healthcare Sector enabling its clients to communicate with healthcare professionals and payers.

Following the merger, both agencies will form part of the newly created Multis Group but will continue to operate under their own brand names.

The combined agency leadership team will be jointly headed up by Peter Price and James Cook.

Over the last few years, it became clear to both sets of directors the growing demand for a turnkey multi-channel solution, more integrated and joined up marketing programmes with big data, marketing automation, behaviour-led digital marketing and influencer marketing all coming together. This merger enables the company to capitalise on this trend, and deliver a market-leading proposition encompassing state of the art Telemarketing, eCommerce, immersive brand experiences and effective data-driven performance-based digital campaigns.

In addition, the combination creates an Influencer Marketing proposition that is at firmly at the forefront of what is one of the most significant and highest-growing trends in marketing.

Peter Price, Founder & Managing Director of Marketing Masters said:

“We are excited to merge the two teams, SpiderGroup has a 16-year track record of proven results through its digital and technology solutions We are excited by this opportunity to have become together, we are taking multi-channel marketing a step further by combining our proven capabilities.”

James Cook, CEO at SpiderGroup said:

“We are thrilled to be joining forces with Marketing Masters, who we have long admired as the go-to telemarketing agency in the healthcare sector. The combined team will bring a truly innovative and joined up approach for its current and future clients.’’.

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